MAZ Blog

No discussion on livestreaming is complete without talking about Twitch. Originally a side hustle by Justin.tv that was later acquired by Amazon currently enjoys a market share of 73% in terms of hours of livestreaming. 

Livestreaming may be the best way to engage new and existing followers online, no matter what your brand is. If you’ve been streaming with your phone or directly in apps like Facebook or Instagram and you’re ready to up your game, switching to a dedicated software package is the easiest next step.

The COVID-19 pandemic has created a plethora of unprecedented challenges for business organizations. To say that it has compelled businesses to overhaul their operations would be an understatement. From onboarding new employees to organizing team meetings -- companies have leveraged the internet to maintain business continuity.

For some musicians, live streaming was a way of life long before a global pandemic dictated that it should be the main way live music is heard. But since COVID-19 grounded tours for more than a year, live streaming has leveled up.

Video has emerged as a powerful marketing tool for every business. Whether you want to showcase client testimonials or implement an influencer marketing campaign, videos help you attract your target audience. Also, they offer a simple and engaging way to communicate crucial information about your brand and products.

When businesses are in need of hosting a special event, be that a celebration, conference or workshop, hiring an event company is the right move. Event companies manage finding a  venue, determining layout, organizing vendors, ensuring a quality event and smooth process.