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ott app

5 Must-Have Features For Your OTT Platform

OTT platforms became more important than ever during the Covid-19 pandemic when people were stuck at home, faced with a lack of options to entertain themselves. As no new content was being produced for televisions because of a global lockdown, people turned to OTT platforms, where there was no dearth of content to pass the gloomy and depressing days, and maybe even escape reality in the wake of what was happening.

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OTT TV: It's Time for All Video-Based Companies To Get On Board

Traditional television content continues to get made and aired on cable and satellite. And yet, all of the excitement in recent years has been with Over The Top content or OTT. With OTT TV, viewers can enjoy their favorite videos on smartphones and tablets and OTT boxes like Roku, Apple TV, and Amazon Fire TV. The best part: Unlike traditional TV, OTT content is available to consumers 24/7 as long as they have an internet connection.

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OTT SaaS Solutions: Why Do You Need Them?

Are you a content creator who is looking for ways to reach a wider audience? Or do you own a production house and want to stay ahead of your competitors? In either case, it’s high time you start considering launching an OTT platform to expand your reach and skyrocket your revenue.

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launch OTT app

Are You Ready to Launch an OTT App?

The digital age has made it imperative for entrepreneurs and marketers to brainstorm new ways to reach their customers. While social media marketing and content marketing continue to rule the roost, OTT or over-the-top apps are becoming increasingly effective as customer acquisition tools. In fact, Netflix, Amazon Prime, Hulu, and other such apps are fast replacing traditional TV channels.

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