What’s the most difficult part of launching an OTT platform in 2021? Of course, you must create a library of high-quality original content that strikes a chord with viewers. You also need a robust marketing strategy to attract a wider audience.
So you’ve launched your mobile app business, now what? It’s time to kick your post-launch marketing into gear. From onboarding to monetization, there are an infinite number of ways to grow your business and get more people to download your app. That’s why we’ve compiled this comprehensive list of best practices to help guide to success in your mobile app journey.