The pandemic caused mass disruption worldwide. With sporting events, theaters, and other public venues shut down, people were forced to stay indoors and consume entertainment and different media types through over-the-top (OTT) services. Not surprisingly, these providers saw significant growth during the lockdown. Despite the slow return to normal, this growth will continue for years to come.
video on demand
2021 is definitely a “video” year. Online video platform usage is up in nearly every corner of the world. And the demand for online content is not abating any time soon. The OTT market alone is projected to top $1,039 billion by 2027.
Live streaming is no longer a fad. It’s a long-term trend, and going stronger year-over-year. From sports matches to educational programming, consumers flock to popular video live streaming platforms for an after-work wind-down. This foray is getting grand. By 2027, the global live streaming market will tally at $184 billion.
Without a doubt, video is the most engaging type of promotional content available to businesses in the information age. In fact, by 2022, video will make up 82% of online consumer traffic. Businesses of all kinds are taking advantage of video, not only as a promotional tool but also as a bona fide business model.
What’s the first thing that comes to mind when you think about video monetization? Most novice video creators would assume that ad revenue is the only way to earn money from your content. However, inserting ads into your content can interrupt the viewing experience and drive your audience away.
Being a content creator is often perceived as a lucrative career option. If you’re a content creator in 2021, chances are you’ve also tried your hands at producing and monetizing videos.
Dacast is meant for those interested in broadcasting videos to social media and existing websites. If you're looking to take your video monetization to the next level, there's an alternative to Dacast that will help you achieve that, and much more.
If you’re running a new-age business organization, you’re likely already familiar with the amazing benefits of video streaming. Videos are useful in facilitating internal communication and onboarding new employees.
High-quality software for OTT platform creation is the need of the hour, as the Covid-19 pandemic has made the world realize. With more than 300 streaming services to choose from, the OTT market is estimated to reach $332.52 billion by 2025.
YouTube has held the most popular video monetization platform title for a long time.