Video CRM
Eliminate audience data silos and disconnected monetization systems. Unify audience and video data with your enterprise systems – manage authentication, entitlements, and payments across mobile & TV marketplaces to deliver compliant, personalized experiences at scale.
Get insight into streaming and viewer analytics
- Consumer-level data: Track important transactional and profile details about each of your customers with individual consumer details. Learn more about Viewer Analytics
- Realtime activity stream: View complete activity streams to screen for account health and payment history.
- Engagement insights: View detailed analytics by customer to gain important insights about content topic interest, engagement, platform access history, in addition to optimizing customer support.
Marketplace connect
Expand globally with native app store integrations that accelerate revenue and scale your audience without added complexity.
- Rapid time-to-market: Launch in-app payments and cross-platform viewing without custom development.
- Increased engagement: Enable audiences to watch anywhere, anytime, on the devices they already use.
- Complete customer insights: Capture account and transaction data across platforms to optimize retention and growth.
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Flexible monetization tools
- Subscription: Build a recurring revenue business with premium subscription plans tailored to your audience. Learn about SVOD
- Purchase and rental: Sell or rent individual videos or video bundles. Learn about purchase & rentals
- Advertising: Bring your own ad network. Backlight supports VAST, VPAID, and VMAP tags. Learn about AVOD
- Pass plans: Provide time-limited access for users, beyond traditional subscription or rental plans. Learn about video passes
Use Zype's analytics dashboard to gauge which video sales, rentals, and monthly subscriptions are driving the most revenue and easily track subscriber growth and overall revenue model breakdown.
Capture marketing leads and maximize your revenue with video paywalls
Capture viewer data with registration paywalls on videos, which require viewers to sign up with an email before accessing videos.
Want to gate your content to paying viewers only? Launch your premium subscription and transaction video paywalls more quickly using video embeddables with built-in registration and payment processing flows.
Billing and payment connectors to help grow your SVOD and TVOD revenue
Zype Streaming Platform offers direct integrations with a number of popular payment connectors including Stripe, Braintree, Recurly, and native marketplace in-app purchasing, allowing you to easily set up and operate SVOD and TVOD based video products.
