Named Best New Streaming Technology, Playout 2.0 Makes it Easy to Build and Monetize Linear TV Channels for Digital Streaming Platforms

Zype’s cloud-based playout software Playout 2.0 is a Best New Streaming Technology winner in the 2021 NAB Show Product of the Year Awards. This annual awards program from the NAB Show recognizes the most significant and promising new products and technologies showcased by the NAB Show. 

Zype Playout 2.0 allows users to easily build and monetize linear TV channels through drag-and-drop programming of live or on-demand video into linear streams for distribution across broadcast and digital platforms. 

With Playout 2.0, companies can take advantage of the growth in consumer viewing of digital linear channels across web, mobile, OTT, connected TV, and social platforms and leverage real time analytics to optimize streams for maximum engagement and monetization. 

Companies use Playout 2.0 to build and grow curated linear FAST channels, whether for always-on, pop-up, seasonal or programming marathon use cases. Customers can also integrate Zype's playout Analytics API with their own data warehouse to get real time updates for key business users to make smarter programming and business decisions. 

Playout 2.0 provides intuitive tools designed to make operating playout a breeze such as drag-and-drop scheduling of live or VOD content, automatic content ingestion, easy ad-break setup and insertion capabilities, and flexible distribution destinations, all accessible from a user-friendly interface. Within Playout 2.0, users can easily manipulate playout channels and group content into reusable program blocks, automatically fill program gaps, override scheduled content and loop assets, with the ability to export programming rundowns before publishing. 

Differentiators of Playout 2.0 include smart content organization tools, a horizontal timeline schedule UI, and a tight integration with Zype’s API-first digital infrastructure tools. Unlike other playout solutions, programming changes in Playout 2.0 can update in seconds so making changes on the fly is efficient and optimizing programming in real-time is easy. Combined with Zype’s ability to sync content between our CMS and Playout 2.0, our CRM and subscriber management solutions, our wide ecosystem of connectors, our best-in-class full technical support and enablement of first-party data collection, Zype offers an unbeatable solution for end-to-end video distribution.

Ready to get started with Playout 2.0? Request a demo here.

Playout 2.0 Wins NAB Show Product of the Year Award

Zype Playout 2.0 Wins NAB Product of the Year

This accomplishment is a reflection of the amazing team that Zype is and our collaboration to work together to build the best video infrastructure platform, while focusing on Zype’s core values in everything we do.

For Zype, remote work began before the global pandemic -- we already had Zypesters globally distributed since the early days of our company’s growth. The new reality brought on by COVID-19 accelerated this process, reinforcing the confidence that it can be done successfully with the proper tools, procedures and buy-in from key stakeholders. Our recent acquisition of MAZ Systems only reinforced Zype’s outlook -- the MAZ team is globally distributed across India and the USA.

We are proud to have Zypesters in 4 continents, North and South America, Europe, and Asia, and wake up every day focusing on ways to maintain and build upon our culture, which is centered around core values and transparency.

As we continue to grow worldwide, it is important to hire where we find the best talent from diverse backgrounds. It has also been a great benefit for our team to have the flexibility to work from wherever they are. It allows us to build a culture that fosters growth and focus on working towards goals by empowering collaboration.

Zype is very proud of this accomplishment, and thankful to our team for working hard every day to make Zype a great place to work, no matter where they are located throughout the world!

Zype Included in Quartz Best Companies for Remote Workers 2021

Zype included in Quartz Best Companies for Remote Workers 2021

The Zype team is hard at work delivering the most comprehensive end-to-end video infrastructure platform available. Read on for the latest product updates and a preview of what's to come next month. 

Our recent acquisition of MAZ Systems, a leading OTT app publishing platform changes the game for video publishers everywhere by providing one comprehensive platform to manage and distribute video for maximum engagement and monetization. Our latest webinar previewed our Playout 2.0 product which makes it easy to build and monetize linear channels in the cloud. We also made some updates to the Zype platform to further enhance the experience for our users, improving the login page experience, enhancing the customer storefront and enabling linear video delivery to even more destinations.

ZYPE + MAZ: Easily Launch Beautiful Streaming Apps Without Coding Experience

At Zype, we empower video publishers to grow reach and revenue across digital video destinations with flexible and efficient cloud-based infrastructure solutions. With our acquisition of MAZ Systems, Zype makes it easier than ever to launch and monetize streaming video applications with automated publishing across even more major mobile, tablet, connected TV, gaming console devices and browser experiences including iOS, Android, Roku, Amazon Fire TV, Apple TV, Samsung Tizen, Vizio, LG, Android TV and Xbox. Read more on why we feel this acquisition will improve efficiencies for video publishers everywhere here. 

Build Digital Linear Channels with Playout 2.0

We recently previewed Playout 2.0, which makes it easy to build and monetize linear tv channels by  dragging-and-dropping on-demand programming and outputting a linear stream. Watch our latest webinar to learn how Playout 2.0’s advanced tools like a horizontal timeline scheduler and instantaneous programming updates make operating playout streams a breeze.

New Destination Connectors: Hulu + Live TV, The Roku Channel and more

At Zype we pride ourselves on offering the largest ecosystem of video connectors so you can distribute live and on-demand video everywhere your consumer is watching. This month, we added a slew of new destination connectors for distribution including Hulu + Live TV, the Roku Channel, LocalNow, Plex, and Zeasn. Now you can easily configure streams and get to desirable endpoints faster using Zype and MAZ’s video apps and distribution connectors. 

We’ve updated the UX for the zype.com login page with a sleeker look and feel. Need to set up an account? Now you can click to create a Zype X account right from the login page.  


Access More Features in Zype Marketplace 

A new “Zype Add-Ons” section in the Marketplace makes it easy for all customers to activate add-ons to enhance their existing plans with new offerings like Playout 2.0 or DRM Content Protection. 

Not sure which add-on would add value to your use case? Reach out to your Account Manager for more info and to determine which services will best meet your needs. 

We’re not done innovating our product offering! Here’s a preview of some enhancements we’re working on this month:

Multi-Factor Authentication - Enable MFA to enhance login security for Zype dashboard users at your organization

Live Video Enhancements in Playout 2.0 - Program a live event on a Playout 2.0 channel timeline and allow play-through of a live video stream for a specified time block

Is there a feature you’d like to see that would help improve your video workflows? Let us know by taking this short survey.

Have questions, feedback or additional requests? Please contact us!

Zype Product Updates: MAZ Joins the Zype Family, Playout 2.0 Revealed, New Destination Connectors and more!

Zype Online Video Platform - Latest Product News and Updates

On Demand Webinar Now Available: Build and Monetize Linear TV with Playout 2.0 

Playout 2.0 is now available to the general public! 

Playout allows content owners to create a lean back viewing experience of “always on” linear video channels with real time analytics to optimize video streams for maximum engagement and monetization. 

To illustrate the power of Playout, we’ve recorded the following webinar: Build and Monetize Linear TV with Playout 2.0, where we showcase the intuitive tools designed to make operating playout a breeze such as drag-and-drop scheduling, easy ad-break setup and insertion capabilities, and flexible distribution destinations, all accessible from a user-friendly interface. 

Here’s a quick preview of what to expect during the webinar:

Register here anytime to access the full webinar, and of course, if you are interested in getting a personal demo of Playout 2.0, you can request one right here on our website.  

VOD Webinar - Build and Monetize Linear TV with Playout 2.0

Today Zype announced its acquisition of MAZ Systems, a leading OTT app publishing platform for connected TV and mobile devices. The combined company is powering over 900 video apps and playout channels from a platform that serves over 15 billion video API requests per month.

This acquisition will change what it means for video publishers to launch a streaming service in today’s rapidly shifting environment, and empower Zype and MAZ customers with new tools and flexibility. Here’s our plan to impact the video publishing world:

WE’RE EMPOWERING VIDEO PUBLISHERS TO GROW REACH AND REVENUE EVERYWHERE

The ability to stream video content anywhere, anytime and on any device is an essential part of a smart content business strategy. Our recent report on the video engineering gap proved how vital video is for businesses, with 92% of respondents agreeing that video is key for their company when it comes to customer engagement. Yet 66% of respondents from video-centric businesses feel that their management doesn’t even realize the complexities that go into video optimization and distribution. 

The network of devices that Zype and MAZ connects to allows enterprise video publishers to distribute content to over 2 billion people worldwide, and this network is growing every day with every new smart TV sold.  Now with MAZ’s app platform as an extension of Zype’s leading video API and infrastructure framework, we make it easier than ever to launch OTT TV and mobile video applications by leveraging cloud-based in-browser design and curation tools, backed by a viewing experience on par with top tier consumer platforms like Netflix and Hulu. Using Zype and MAZ for app building, publishing, and streaming, content providers can get to market quickly and bring their content directly to viewers on all of the platforms where people are streaming video, without in-house coding or design expertise. Our comprehensive joint solution costs as much as 4x less, yet improves implementation and go-to-market times by as much as 80% when compared to traditional multi-platform video distribution  methods.

Zype’s toolkit for packaging and monetizing content extends across all publishing endpoints, supporting a diverse range of video business models such as creating SVOD subscription plans, offering TVOD video rentals and purchases, as well as serving AVOD content monetized with video advertising.

Top-tier curation tools and content analytics enable video publishers to dynamically program the best content experience for their viewers and optimize for the performance and business metrics that matter.

WE’RE COMMITTED TO AN OPEN VIDEO ECOSYSTEM 

Openness, flexibility, and connectivity have been part and parcel of Zype’s philosophy since our first video API launch in 2014. As Zype and MAZ both do today, our customers will have the flexibility to use some or all components of a modern, API-first platform, offering a modular approach to streaming architecture that highlights Zype’s commitment to an open and connected video ecosystem. Our suite of video connectors includes integrations with all major OTT/CTV distribution channels, and we integrate with 1000+ major SaaS platforms.

With MAZ, Zype now supports automated app publishing across all major mobile, tablet, connected TV, gaming console devices, and browser experiences including iOS, Android, Roku, Amazon Fire TV, Apple TV, Samsung Tizen, Vizio, LG, Android TV, and Xbox. These app capabilities are in addition to Zype’s current support for streaming to digital and linear platforms including YouTube, Twitch, XUMO, Hulu + Live TV, Local Now, Samsung TV Plus, The Roku Channel, and PlutoTV.

Video publishers can leverage Zype and MAZ software along with their choice of online video platform, encoder, CDN, or video player, and integrate with their existing payment, customer data, and data management platforms. Now video publishers will benefit from access to even more endpoints, with integrated advertising and subscription connectivity along with video streaming capabilities that will allow them to scale their operations and business models with success. 

WE WILL CONTINUE TO INNOVATE THE ENTERPRISE VIDEO API AND INFRASTRUCTURE STACK

The video publishing landscape is continuously shifting and evolving, which makes it challenging for video publishers to maintain a top-tier video business strategy and experience. Whether its new streaming services that offer opportunities to reach new audiences, new technical standards to maintain a quality experience across all devices, or new business models that enable publishers to drive continuous revenue growth,  publishers need to be on a SaaS platform that will meet their needs today, as well as predict their needs into the future.

Zype’s Video API and automation, available in an affordable and scalable Software-as-a-Service model, is ready to evolve to meet our customers’ business needs thanks to a global team of experienced engineers, product designers, and customer support staff. The acquisition of MAZ extends our bench of like-minded experts ready and willing to adapt to new streaming market opportunities, standards, and business models.

By combining resources and deep technical expertise, Zype and MAZ together provide a joint solution that allows customers from enterprise clients to standalone content creators to leverage top-of-the-line live streaming infrastructure for their end-to-end video workflows spanning ingest, distribution, monetization, consumer management and analytics on their video streaming platforms across every consumer touchpoint.

MAZ customers will continue to have access to all services, in addition to Zype's full stack video API and infrastructure, including Zype’s Playout, CRM, and CMS solutions.  This includes all services including the MAZ Publishing platform that caters to customers focused on article based content. Zype’s deep roots in supporting complex content taxonomies and support for all media types - including article and image content - will enable us to present a comprehensive solution to enterprises as they make their journey towards a video-centric publishing transformation.   

As the infrastructure for digital video, Zype’s goal is to enable our customers to easily and seamlessly curate content in an intuitive way, so that they can focus on creating and monetizing engaging content experiences instead of worrying about the architecture behind their workflows.  With MAZ’s tools under our belt, Zype is primed to deliver an outstanding full service, end-to-end content delivery solution for all our clients.  

To read more on the acquisition, check out our press release here. 

Ready to get started? Speak with our sales team to learn more about our joint offering today. 

Why Our Acquisition of MAZ Systems Will Change the Game for Video Publishers

Media and content businesses can deliver and monetize advanced streaming applications with integrated, best-in-class capabilities 

September 15, 2021, New York -- Zype, the leading video API and infrastructure platform, today announced it has acquired MAZ Systems, a leading OTT app publishing platform for connected TV and mobile devices. With MAZ, Zype adds no-code OTT TV and mobile app automation to help enterprise video publishers create streaming experiences for the billions of people who watch streaming video every day. The combination of the companies brings Zype to more than 80 employees on four continents. The company now supports over 900 video apps and playout channels available to over 2 billion people worldwide.

“Streaming video content is now essential for enterprises to engage audiences anywhere, anytime and on any device,” said Ed Laczynski, CEO of Zype. “Adding MAZ’s best-in-breed TV and mobile app publishing and automation will help enterprise video publishers design  cross-platform apps from a single configuration. Our research shows that 92%  of organizations underestimate the amount of manual work required to create and manage video products, and we are excited to add these capabilities to better connect the world’s streaming video and viewers.”

With MAZ, Zype now supports automated app publishing across all major mobile, tablet, connected TV, web browsers, and gaming console devices, including iOS, Android, Roku, Amazon Fire TV, Apple TV, Samsung Tizen, Vizio, LG, Android TV, and Xbox.   

According to MAZ systems CEO, Shikha Arora, "Our philosophy for the acquisition was to extend our capabilities beyond the OTT apps and mobile space, providing a deeper and more robust set of solutions to both MAZ and Zype’s customers, and most importantly to invest in innovation in the video ecosystem with a larger team of engineers, product, and sales experts who share a common set of values and goals." Arora will join the Zype leadership team and continue leading the MAZ group and help Zype's innovation strategy going forward. 

The acquisition demonstrates Zype’s commitment to an open and connected video ecosystem with its modular approach. Video publishers can leverage the Zype API and MAZ automation along with their choice of online video platform, encoding, CDN, or video player, and integrate with their choice of ad-serving, payment, and data management platforms.

“As a long-time Zype customer and video publisher, I’m excited to see MAZ join the Zype product family,” says Kristen Gray, President of Konami Cross Media NY. “Enterprise content publishers will benefit from access to more endpoints, with integrated advertising and subscription connectivity along with Zype’s massive scale video streaming capabilities.”

MAZ customers will continue to have access to all products and services, in addition to Zype's full-stack video API and infrastructure, including Zype’s Playout, CRM, and CMS solutions. 

MAZ was founded with one goal in mind: To empower content creators to be amazing. Today we carry out this mission by bringing businesses of all shapes and sizes to every major media platform. From mobile and TV streaming apps to Apple News and gaming consoles, the MAZ platform covers it all. https://www.mazsystems.com

Zype is the infrastructure for digital video, providing an API-first SaaS that helps product teams solve mission critical streaming video challenges. Enterprises use Zype to drive revenue and engagement with streaming video on the web, mobile, OTT and connected TV, and social media. Zype provides the most connected and reliable cloud-based video content management and distribution infrastructure, with monetization, CRM, business analytics, automation, and integrations with thousands of SaaS applications.

Founded in 2014 and headquartered in New York, Zype is a privately held company with over 300 customers worldwide. www.zype.com. 

Contact:
Guy Murrel
Catapult for Zype
gmurrel@catapultpr-ir.com
(303) 581-7760

Zype Acquires MAZ Systems to Extend Leading Video API and Infrastructure Platform with No-Code TV and Mobile App Publishing Framework

Zype Wins Third Stevie Award for Customer Service and Support

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Playout 2.0 Wins NAB Show Product of the Year Award

Zype Included in Quartz Best Companies for Remote Workers 2021

Zype Product Updates: MAZ Joins the Zype Family, Playout 2.0 Revealed, New Destination Connectors and more!

VOD Webinar - Build and Monetize Linear TV with Playout 2.0

Why Our Acquisition of MAZ Systems Will Change the Game for Video Publishers

Zype Acquires MAZ Systems to Extend Leading Video API and Infrastructure Platform with No-Code TV and Mobile App Publishing Framework

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